Allbirds Global Entities

Allbirds functions as an international brand supported by a network of legally established entities, each responsible for managing operations within specific geographic regions. This organizational structure enables the company to meet local legal requirements, streamline its business activities, and provide a more tailored experience for customers around the world while maintaining a unified identity and consistent set of principles.

In the United States, operations are conducted through Allbirds, Inc., which serves as the primary and original entity of the company. Based in the U.S., this organization oversees key aspects of the business, including product development, innovation initiatives, brand direction, and corporate governance. It also plays a central role in shaping long-term strategies, particularly those related to sustainability and material advancement. As the foundation of the brand’s initial growth, this entity manages domestic retail operations, online sales, wholesale partnerships, and customer support within the country. It also coordinates closely with global suppliers and partners to ensure that products distributed worldwide align with the company’s standards for comfort, quality, and environmental awareness.

In the United Kingdom, the brand operates through Allbirds UK Limited, which was established to support expansion within that market and to comply with regional regulatory, tax, and employment frameworks. This entity is responsible for managing retail locations, e-commerce services for UK customers, and marketing efforts that reflect local preferences. By maintaining a dedicated presence in the UK, the company can provide region-specific pricing, shipping options, return processes, and customer service. This localized structure allows for stronger collaboration with regional partners while still remaining aligned with the overall direction of the global organization.

Across the European region, business activities are managed through Allbirds B.V., an entity formed in accordance with European corporate regulations. This organization supports operations across multiple countries and plays a key role in handling cross-border commerce, logistics, and distribution within the European market. It ensures that operations comply with applicable laws related to consumer protection, data privacy, product standards, and sustainability requirements. Additionally, this entity coordinates retail presence, digital platforms, and wholesale relationships throughout Europe, helping to maintain consistent availability and presentation of products across diverse markets.

Together, these entities create a coordinated global framework that supports the company’s broader mission of developing products in a more thoughtful and responsible way. While each entity operates within its own region, they work collaboratively to uphold shared standards in design, sourcing, ethical practices, and environmental responsibility. This approach allows the company to remain adaptable to local market conditions without losing sight of its core values.

By organizing its operations through separate regional entities in the United States, the United Kingdom, and Europe, the company is better equipped to respond to varying regulatory environments, customer expectations, and market dynamics. At the same time, this structure enhances transparency, accountability, and operational efficiency for customers, partners, and stakeholders. Through this coordinated system, the brand continues to grow internationally while maintaining a consistent experience and a commitment to responsible and sustainable business practices.